By 27 May 2011 | Categories: news


CNN and Nokia have announced a multi-level international collaboration that will see the Finnish phone maker becoming a key part of CNN’s roster of mapping providers.
Nokia will deliver mapping services to the international news network as part of this collaboration, utilising the two companies’ strengths in global newsgathering, user-generated content, mapping technologies, and location-based services.
This collaboration kicked off with the use of Nokia’s 3D Maps across CNN’s platforms with its recent coverage of the British royal wedding.
Also part of this new partnership is the free CNN App for Nokia, providing mobile access to CNN’s world, business, sport, entertainment and technology reporting, as well as live streaming video.
This app also enables users to share CNN’s news via their own social channels, and participate in the reporting process with direct access to CNN’s participatory news community, iReport. It is available (0.56 MB download) in Nokia’s Ovi Store.
“This collaboration is a great fit for us as both companies share a similar philosophy on connecting people beyond borders through the combination of compelling news content and highly sophisticated technology,” said Tony Maddox, managing director, CNN International. “The international scale of each of our businesses makes the scope of the collaboration particularly exciting.”
“Nokia and CNN share the belief that news is now mobile, powerfully democratic, and can immediately be shared by people around the world,” said Jerri DeVard, chief marketing officer, Nokia. 
“We are pleased that CNN wants to use Nokia’s innovative mapping services for its international news platforms, and we are excited to work with CNN to deliver a compelling news service to users of Nokia phones.”
Nokia also recently announced that it will be rebranding Ovi services, the likes of Ovi Store and Ovi Maps, as Nokia services.


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