Mattel, Inc, announced the Hot Wheels Flippin Fast die-cast, a new vehicle designed to encourage an open-ended play experience, ahead of Autism Acceptance Month in April. FULL STORY >

With Comic-Con underway, Mattel has made its customary Hot Wheels car for the event. This year, they've taken inspiration from Star Wars for a life-sized X-Wing car. FULL STORY >

Players can choose from 30 awesome cars authentically modeled from the design specs of official Hot Wheels car models as they compete against friends or the Computer AI on an assortment of tracks that run through bedrooms, backyards, and similar neighborhood settings. FULL STORY >