By 3 December 2009 | Categories: news


As an indication of the popularity of touch-screen devices, Samsung has just announced the sale of its 50 millionth full touch-screen cellphone. This includes 40 million touch-screens sold up until November this year alone, compared to 10 million in 2008.

The Star, which was introduced in May, became Samsung’s fastest selling phone, surpassing 10 million units within six months of its launch. The TouchWiz  comes in second hitting 9 million units since May 2008, with the youth-focused Corby (S3653) selling 3 million units after only two months of availability.

By region, Samsung has sold its largest share of full touch devices in Europe with 19 million units, followed by the United States (6.3 million), China (3.4 million) and its home base of South Korea (3.0 million).
“We’ve seen remarkable growth in full touch screen mobiles this year as consumers increasingly enjoy the user experience and convenience that these devices put at their finger tips,” said JK Shin, Executive Vice President and Head of Samsung Electronics’ Mobile Communications Division, Samsung Electronics.

“Samsung’s ability to deliver devices that appeal to a broad demographic of users has enabled us to accelerate the evolution toward full touch mobiles as mainstream devices. Samsung will continue to expand the global full touch phone market by introducing phones tailored to individual regions and user requirement with stylish designs, intuitive UIs and cutting edge features,” he said.


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