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Creating a customer centric strategy to increase conversion, customer experience and loyalty

By Press Release 13 September 2016

How can we make our customer feel important? Andre Fick, consulting director at Acceleration, explains that you should always remember that while your business must fully commit to this strategy, you... FULL STORY >

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Tesla's new Model S P100D reportedly 'quickest production car in the world'

By Robin-Leigh Chetty 24 August 2016

When in Ludicrous Mode, it can reach 60 mph from standstill in 2.5 seconds. FULL STORY >

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Brand dis-intermediation because of digital technology – the most serious challenge faced by brands to date?

By Press Release 26 May 2016

Today, technology and fashion brands have become more prominent than the brands most of us grew up with or still use every day – how has this become the case? Thomas Oosthuizen,... FULL STORY >

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Four marketing lessons established brands should learn from digital native companies

By Staff Writer 4 May 2016

Faced with the market power of all these digital disruptors, established brands should learn how to compete with them using their own weapons. Thomas Oosthuizen, global consulting director at Acceleration... FULL STORY >

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Cutting through the digital transformation hype and jargon

By Staff Writer 16 March 2016

Dr Thomas Oosthuizen, Global consulting director at Acceleration, weighs in on digital transformation, clarifying upon its myriad of interpretations. FULL STORY >

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Beating the digital innovators demands more than mere imitation

By Staff Writer 4 August 2015

Simply copying digital innovators at a superficial level is not enough to stay ahead of a fast-changing market. FULL STORY >

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Five big online trends to watch in 2011

By Staff Writer 4 January 2011

Richard Mullins, director at digital marketing company Acceleration, gives his view on what the web holds for marketers. FULL STORY >

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