Opinion - ‘Content’ Overboard: debunking the need for a digital content strategy
By Opinion 11 December 2017Pierre Cassuto, General Manager of HoneyKome (an Ole! Media Group company), explains why being asked for a ‘content’ strategy irks him and how companies can ‘swim’ on their own in the digital pool. FULL STORY >
To succeed with youth on social media, let them be part of the brand’s story
By Opinion 1 November 2017We know about marketing to Generation Z – but what about marketing to Generation Z? Do marketers need to relook tactics? Ernst Wittmann from Alcatel shares his insight into the market’s dilemma. FULL STORY >
Tough conditions on the horizon for SA IT services market
By Press Release 19 October 2017The South African IT Services market, while flat in US dollar terms, grew 15.13 percent in local currency terms in 2016. FULL STORY >
Safe banking in the virtual money market
By Opinion 10 October 2017Orange Business Services’ SA country manager, Mark McCallum, weighs in on the growing virtual money market and the issue of security. FULL STORY >
LG marketing campaign mistakenly reveals LG V30
By Robin-Leigh Chetty 8 August 2017A series of HITRECORD creator videos serves up looks at LG's new V30 ahead of official reveal. FULL STORY >
Mobile Ransomware: An evolving threat for developed markets
By Press Release 28 June 2017Developed markets not only have a higher level of income, but also a more advanced and more widely used mobile and e-payment infrastructure, making them a prime target for mobile ransomware attacks, according to Kaspersky Lab. FULL STORY >
Interview: Using technology to deal with shrinking profits
By Ryan Noik 28 April 2017While recent economic conditions have undoubtedly proved challenging for businesses across the board, Daniel Marcus, CEO of Magnetic Software believes that having the right business intelligence platform in place could make a difference... FULL STORY >
KPMG: Setting course in a disrupted marketplace
By Press Release 20 April 2017There will be winners and losers in the digitally-enabled bank of the future. FULL STORY >
eLearnAfrica launches new online marketplace for education in Africa
By Press Release 29 September 2016The launch of eLearnAfrica, an online marketplace for education, aims to address a desperately needed shortage in Africa. FULL STORY >
Creating a customer centric strategy to increase conversion, customer experience and loyalty
By Press Release 13 September 2016How can we make our customer feel important? Andre Fick, consulting director at Acceleration, explains that you should always remember that while your business must fully commit to this strategy, you... FULL STORY >
Five Innovative Ways to Market Your Business Using Print
By Press Release 6 September 2016With digital media encroaching more and more on print media’s turf, there has never been a more important time to get creative and innovative with your print advertising. FULL STORY >
Demand for Huawei P9 and P9 Plus has given company cause for celebration
By Robin-Leigh Chetty 21 June 2016Following the global release of the P9 and P9 Plus, Huawei's market share has grown to 8.5% worldwide. Is the Chinese manufacturer ready to take on the biggest players? FULL STORY >
The power shift of sales
By Press Release 21 June 2016While the marketing role has shifted and changed dramatically, it is the sales role that is most underestimated. It has had to evolve dramatically as a result of the connected world we live in, and adapt to the new customer that this has bred. FULL STORY >
Four marketing lessons established brands should learn from digital native companies
By Staff Writer 4 May 2016Faced with the market power of all these digital disruptors, established brands should learn how to compete with them using their own weapons. Thomas Oosthuizen, global consulting director at Acceleration... FULL STORY >
Alphabet usurp Apple as most valuable company in the world
By Robin-Leigh Chetty 2 February 2016Alphabet (Google's parent company) recently posted its quarterly earnings, which drove its stock up higher than Apple, making it the most valuable company in the world. FULL STORY >
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