Puma has introduced a new shoebox design which it notes will save 2800 tonnes of cardboard every year. FULL STORY >

In the spirit of April Fools, Google takes its virtual reality headset one step further, unveiling the all-new Cardboard Plastic, designed for actual reality use. FULL STORY >

In an effort not to be left behind, Google appoints Clay Bavor to head up its new Virtual Reality division and focus on developing projects in that particular field. FULL STORY >

In an effort to market its newly relaunched Trinomic R698 shoe, Puma South Africa has given fans a backstage pass to see Jack Parow and Ricky Rick via its Cardboard VR headset. FULL STORY >